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Sharri Berg, Judy Parnall Receiving TVN’s Women In Technology Leadership Award

Berg and Parnall will receive the award during the NAB Show on Tuesday, April 26, at 6 p.m. in the Las Vegas Convention Center. 

Eduardo Razo

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Sharri Berg, Fox Weather president and COO of news and operations at Fox Television Stations, and Judy Parnall, head of standards and industry, BBC will be the recipients of TVNewsCheck’s 12th annual Women in Technology Leadership Awards.

Berg and Parnall will receive the award during the NAB Show on Tuesday, April 26, at 6 p.m. in the Las Vegas Convention Center. 

“For 30 years, Sharri has been a remarkable leader at Fox, laying the foundations for its technology and bringing teams together across the station group,” TVNewsCheck Publisher and Co-Founder Kathy Haley of Berg said. 

“That work culminated in last year’s launch of Fox Weather, the embodiment of a 21st-century television channel that redefines what a ‘channel’ itself is — digital in its DNA, streaming and linear in its distribution, deeply granular in how it iterates weather information to the viewer. It could not have been built without Sharri’s driving leadership.”

Furthermore, the two women will also join this year’s other Women in Technology honorees in a webinar on April 13 at 1 p.m. ET discussing the industry’s technology future and the challenges extending out before it.

“The distinguished career Judy built heading media innovation at the BBC’s highly respected R&D unit established her as a technology futurist and leader,” Haley said of Parnall. “Her election to the chairmanship of the EBU Technical Committee, where she is leading development of the work plan and establishing the strategic programs and interest communities driving media technology development, has expanded her influence to 56 countries, more than 1,200 radio and TV stations, and more than 500 digital services.

“Both Sharri and Judy serve as role models to women, all over the world, who aspire to the highest levels of technology management,” Haley said.

This is the list of previous Women in Technology Leadership Award honorees:

  • Marcy Lefkovitz, VP, technology and workflow strategy, The Walt Disney Co.
  • Barbara Lange, former executive director of SMPTE
  • Lisa Pedrogo, VP of engineering and strategic initiatives, WarnerMedia
  • Tish Graham, former VP of broadcast technology at ABC Owned Television Stations
  • Diane Tryneski, now board member and advisor to several digital technology companies
  • Glodina Connan-Lostanlen, now chief sales officer, Imagine Communications
  • Michelle Munson, now founder, Eluvio
  • Renu Thomas, then EVP of media operations, technology, and IT at Disney ABC Television Group
  • Darcy Antonellis, now executive advisor, Amdocs
  • Wendy Aylsworth, now CEO, Walden Pond
  • Cindy Hutter-Cavell, senior engineer and practice manager, Cavell Mertz & Associates
  • Andrea Berry, now EVP operations & technology, Telemundo Enterprises, and LATAM

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Media Business

Median Age of Podcast Users Nearly 30 Years Younger Than Cable TV

“The ascent of podcasting signals a shift towards on-demand content consumption that aligns with the lifestyles and preferences of younger generations.”

Barrett News Media

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A photo of a podcast user's cell phone

It is no secret that cable TV has seen the age of its viewers continue to rise. But the entire picture is coming into view when juxtaposed against other mediums like radio and podcast users.

A new report from Amplifi Media shows that the median age of cable news viewers is 70. MSNBC is 70, Fox News is 69, and CNN is 67. That median age means that more than half the viewers are actually older than 70 years old.

Network television isn’t a much brighter picture. In primetime, the median age is 64. FOX has the youngest number at 49.5.

However, the median age of podcast consumers comes in at 34.

Steve Goldstein, Founder and CEO of Amplifi Media, believes the drastically younger demographics of the medium make it an ideal platform for advertisers.

“The ascent of podcasting signals a shift towards on-demand content consumption that aligns with the lifestyles and preferences of younger generations,” wrote Goldstein. “We live in an on-demand world, and while other media are adjusting (think streaming apps and YouTube), podcasting has three not-so-secret ingredients that traditional media struggle to match: intimacy, flexibility, and loyalty, which makes podcasting an ideal platform for engaging storytelling, niche topics, and fresh takes.”

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Media Business

Majority of Media Advertising Projected to Be AI-Aided By End of Decade

Forecasts show that 69.5% of all advertising revenue will be AI-aided, while that number is expected to grow to over 90% by 2029.

Barrett News Media

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The rise of artificial intelligence in media has been a focus for several years. But the use of AI in advertising is just getting started, and a new study suggests it will influence the space in the years to come.

GroupM has released its This Year Next Year forecast. In its projections, it believes that AI will be a prominent tool in advertising optimization. By the end of 2024, it forecasts that 69.5% of all advertising revenue will be AI-aided, while that number is expected to grow to over 90% by 2029.

The company also projects that AI-generated content in advertisements will account for 1.6% of all commercials in 2024. GroupM believes that figure is likely to grow to 10.7% by the end of the decade.

While the organization forecasts an increase of $365.9 billion, up 5.8% compared to previous projections, it shows a 1.5% drop in revenue for terrestrial radio, according to RadioInk.

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Media Business

Broadcasters Foundation of America Set for Annual Giving Day Thursday

More than 1,000 broadcasters have been aided by the organization.

Barrett News Media

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A photo of the Broadcasters Foundation of America logo

The Broadcasters Foundation of America is set to hold its annual Giving Day on Thursday, June 13th.

For more than 70 years, the organization has supported broadcast radio and television professionals during challenging financial times. More than $20 million in grants have been funded by the foundation since its inception.

More than 1,000 broadcasters have been aided by the organization.

To donate to the fund, click here.

In addition to its Giving Day, the organization will hold a mixer at the iHeartMedia studios in New York from 5:30-7:30 PM on Thursday.

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