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Bob Iger on ‘Don’t Say Gay’ Bill: “It’s About Right And Wrong”

Iger spoke with Chris Wallace regarding various significant topics, including Florida’s so-called ‘don’t say gay’ bill as the state is home to the Walt Disney World® Resort.

Eduardo Razo

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Rich Fury / Getty Images

CNN+ is up and running, and one of the marquee guests for the streaming platform was former Walt Disney Co. CEO Bob Iger, who spoke with Chris Wallace regarding various significant topics, including Florida’s so-called ‘don’t say gay’ bill as the state is home to the Walt Disney World® Resort.

Iger’s successor Bob Chapek was hesitant to take a public stance on the legislation, leading to backlash. He stated that corporate statements are often “weaponized by one side or the other to further divide and inflame.”

However, this week Chapek and the company issued a statement condemning the Florida legislation, which was signed into law by Gov. Ron DeSantis. During his interview with Wallace, Iger stated that sometimes issues aren’t political; they’re more right and wrong.

“A lot of these issues are not necessarily political,” Iger said. “It’s about right and wrong. So I happened to feel, and I tweeted an opinion about the ‘don’t say gay’ bill in Florida. To me, it wasn’t about politics. It is about what is right and what is wrong, and that just seemed wrong. It seemed potentially harmful to kids.”

Furthermore, Iger discussed that he thought about going public on topics like climate change and immigration during his time as CEO.

 “I had to contend with this a lot, and the filter that I used to determine whether we should or should not weigh in considered a few factors,” Iger said.

“What would its impact have on our employees, on our shareholders and our customers? And if any one of those three constituencies had a deep interest in or would be affected by whatever was the matter at hand, then it was something I thought we should consider weighing in on.”

The CNN+ series “Who’s Talking To Chris Wallace? is first aired at 6 PM ET then available on demand.

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Media Business

Ex-CNN Correspondent Chris Nguyen Joins Scripps News

Nguyen reported on breaking news during his time at CNN

Eduardo Razo

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A photo of Chris Nguyen
(Photo: CNN)

Former CNN correspondent Chris Nguyen is the latest on-air talent to join Scripps News. Nguyen will work at Scripps News’ headquarters in Atlanta and begin his new assignment on Friday, Sept. 29.

“I’m humbled by the opportunity to continue my career with such a bold and forward-thinking news organization,” Nguyen said. “It’s a privilege to serve as a journalist, and I’m committed to earning the trust of our viewers as I embark on this new journey.”

Nguyen reported on breaking news during his time at CNN, including the Uvalde massacre, indictments of former President Donald Trump, and extreme weather, for over 1,000 local and international partners.

“Chris’s experience at the anchor desk and in the field will add another strong player to our team,” Scripps News president Kate O’Brian said in a statement. “We value his excellent track record of high-quality work and look forward to having Chris join us.”

The former CNN correspondent joins Catie Beck, a former national investigative correspondent from NBC News, as the latest name to jump from a mainstream media outlet to head to Scripps, formerly Newsy. 

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Media Business

Liberty Media Proposes Combining With SiriusXM to Form ‘New SiriusXM’

“SiriusXM minority shareholders will also benefit from enhanced trading dynamics, including increased liquidity and likelihood of future index inclusion.”

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Liberty Media has proposed combining with SiriusXM. The group, which also owns controlling interest in the Atlanta Braves and Formula One Racing, has proposed forming a “new, consolidated public company” with the satellite radio giant.

According to the Liberty Media website, the company already owns 83% of SiriusXM. Combining the to companies would give Liberty full control of both SiriusXM and Pandora.

If a deal were to close, minority shareholders would own 16% of SiriusXM. Liberty proposes the other 84% would belong to holders of LSXM stock. 

“Liberty’s proposal rationalizes the dual corporate structure between LSXM and SiriusXM and provides value to all shareholders with a more flexible and attractive currency in New SiriusXM,” Liberty president and CEO Greg Maffei said. “SiriusXM minority shareholders will also benefit from enhanced trading dynamics, including increased liquidity and likelihood of future index inclusion.”

SiriusXM issued a statement acknowledging the proposal. The company had no recommendation to shareholders at this time.

“There can be no assurance that the proposal, or any other transaction, will be completed or, if so, as to the terms and conditions of any such transaction,” the statement says.

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Media Business

Wunderman Thompson Rolls Out New AI Advertisement Tool

The platform used volunteer panels to observe unconscious emotional responses through reactions, micro-expressions, and changes in facial muscle movement of the target audience participants.

Eduardo Razo

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Spotify isn’t the only media company announcing artificial intelligence news, as Wunderman Thompson has revealed a new AI testing tool for advertising and other brand assets.

Reveal is an in-house platform that measures audience attention and emotional responses to brand content in real-world environments on PCs and phones. 

The platform used volunteer panels to observe unconscious emotional responses through reactions, micro-expressions, and changes in facial muscle movement of the target audience participants.

“[Reveal] is a game changer for creative testing,” David Lloyd, managing director of data, EMEA at Wunderman Thompson, said. 

“Not only because it allows brands to test a larger audience faster and more cost-effectively than traditional methods, but it also delivers a far richer understanding of how to improve the creative performance of branded content based on the data and insights collected.”  

The agency claims that brands can now track viewers’ attention, immersion, and emotional connections second-by-second with the new tool. Additionally, brands can experiment with various video edits, headlines, images, and copy to determine the most effective approach for their target audience. 

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