Cumulus Media has released its third-quarter revenue results, and the figures showed a decline in year-over-year performance.
The company say an 11% decline compared to the same time period in 2022. In total, Cumulus brought in $207.4 million during the third quarter, a drop from the $233 million it saw last year.
Digital revenue was up for the company, growing 7% to $37.2 million. That figure represented 18% of the company’s total revenue during the three-month period.
“Third quarter revenue and Adjusted EBITDA finished in line with expectations with results reflecting the continued dichotomy between local and national business lines,” said Cumulus Media President and CEO Mary G. Berner. “Despite the challenging environment, we maximized performance by continuing to focus on areas we can control, including growing each of our digital businesses, reducing costs, and improving our balance sheet through non-core asset sales and debt reduction. These actions have further improved the Company’s revenue growth profile, operating leverage, financial flexibility, and strategic optionality and, collectively, position us to rebound when the advertising environment improves.”
“While we are continuing to see weakness in national markets, as companies are
starting to set their 2024 marketing budgets, we are seeing some initial indications from key national advertisers in several categories that sentiment is improving for next year,” Berner continued. “That tone, combined with the anticipation of a robust political spending cycle, gives us cautious optimism that we may be seeing the early signs of a market recovery.”
In total operating income, Cumulus saw a profit of $2.7 million, down sharply from the $8.5 million it saw in the same quarter a year ago.
At the end of the quarter, the company shared it held $675.8 million in debt, $592.9 million in net debt.
iHeartMedia Adds David Pigue and Sophia Gonzalez to Government Affairs Staff
Pigue had previously worked for Sen. Dan Sullivan (R-AK) on various policy issues. Gonzalez comes to the company after serving as the Assistant to the Chief of Staff for Sen. Jon Ossoff (D-GA).
iHeartMedia has added David Pigue as Senior Director of Policy Counsel and Sophia Gonzalez has been named Sophia Gonzalez as Manager of Government Affairs.
Pigue had previously worked for Sen. Dan Sullivan (R-AK) on various policy issues. Meanwhile, Gonzalez comes to the company after serving as the Assistant to the Chief of Staff for Sen. Jon Ossoff (D-GA).
Additionally, the Washington D.C.-based division promoted Jessica Marventano (Executive Vice President) and Sara Morris (Vice President of Government Affairs) at the company, as well.
“David and Sophia together bring a wealth of experience in areas of key importance to iHeartMedia that will be of tremendous value to iHeart’s work in Washington on behalf of our more than 860 local radio stations as well as the company’s industry-leading digital and podcasting platforms,” Marventano said, according to Inside Radio.
“Our company is deeply appreciative of iHeartMedia’s Government Affairs team and their hard work on behalf of our company as well as on issues of critical importance to the broadcast radio industry,” added Chairman/CEO Bob Pittman. “I congratulate Jessica and Sara on their promotions, and welcome David and Sophia to the iHeart team.”
Warner Bros. Discovery Sees 14% Drop in Ad Revenue in Q4
“This business is not without its challenges.”
Warner Bros. Discovery hosted its fourth-quarter earnings call Friday, and while the company reported hundreds of millions in losses, it was trying to view that as a positive.
The company reported a loss of $400 million, which is down sharply from the loss of $2.1 billion it experienced in the same time frame in 2022.
Additionally, Warner Bros. Discovery — the parent company of CNN — saw a 14% decline in advertising revenue during the final three months of 2023.
“This business is not without its challenges,” Chief Executive Officer David Zaslav said during the company’s fourth-quarter earnings conference call, according to CNBC. “Among them, we continue to face the impacts of ongoing disruption in the pay TV ecosystem and a dislocated, linear advertising ecosystem. We are challenging our leaders to find innovative solutions.”
The comapny did report an 86% increase in free cash flow, which now sits at $6.16 billion.
Jeremy Boreing: Every Outlet ‘Suffering From Facebook’s Massive Shift Away From News’
“Mark Zuckerberg remade the news landscape when he moved his company into the space, and then gutted it when he moved out.”
In recent years, Facebook has shifted its focus away from a news and link-sharing platform to become more focused on social interactions between users. That shift has been detrimental to news publishers, according to The Daily Wire co-founder Jeremy Boreing.
In a statement to Mediaite, the digital media executive wasn’t shy about his stance that the shift from Facebook has been detrimental not only to his organization but to the industry as a whole.
“Everyone is suffering from Facebook’s massive shift away from news. Mark Zuckerberg remade the news landscape when he moved his company into the space, and then gutted it when he moved out,” Boreing said. “A capricious trillion dollar company can crush entire industries without much effort. Daily Wire is disproportionately impacted because we were built with a focus on Facebook. Now, our focus has shifted to more premium content.”
The comments from Jeremy Boreing coincide with a report that conservative digital outlets have seen a dramatic drop in viewership, especially compared to figures seen in 2020. One outlet — Breitbart — has seen a drop in traffic of 87% compared to the tumultuous 2020 year that included the start and heights of the COVID-19 pandemic, as well as a contentious presidential election between Donald Trump and Joe Biden.