"The good news is that most radio station clusters are still very profitable. The bad news, the debt makes many clusters unprofitable."
Journalism schools teach newspaper writing techniques. Seemingly, a lot of radio news is written in that style.
Local shows should focus on local topics and ignore national topics, right? No, that is wrong. It is all about Topic A: What are people talking about? It’s...
"The easier that you make it for the listener to understand what is happening, the more value you present."
