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WBBM Shines in Chicago News/Talk Winter Ratings Book

WBBM delivered an impressive 5.6 share to rank third among Persons 35-64. The Chicago news radio outlet was also tied for 9th with Persons 25-54 with a 3.5 share.

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Chicago has long been known as a strong radio city thanks to its surplus of spoken word outlets. Between WBBM, WGN, WLS, and AM 560 The Answer, listeners have no shortage of options, but for the winter book, there was a distinct leader according to the latest Nielsen numbers.

Starting in weekday prime (M-F, 6a-7p CST), WBBM delivered an impressive 5.6 share to rank third among Persons 35-64. The Chicago news radio outlet was also tied for 9th with Persons 25-54 with a 3.5 share. it added a 0.1 share with its stream for a total line reporting of a 3.6 share in the 25-54 demographic. Meanwhile, WGN and WLS each recorded a 1.1 share with Persons 25-54. WGN enjoyed stronger results with Persons 35-64, earning a 2.3 share. WLS, on the other hand, produced a 1.0 share in the 35-64 demo.

For the full week (M-SU 6a-Mid), WBBM popped a 5.7 share to rank 4th among Persons 35-64. The station ranked 13th with a 3.3 share among Persons 25-54. Similarly, WGN saw a lower number with Persons 25-54, turning in a 1.0 share. They jumped to a 2.2 share with Persons -64. Conversely, WLS had a 0.8 share with Persons 25-54 and a 0.7 share with Persons 35-64.

Among the weekday dayparts, WBBM ranked third in mornings (6a-10a CST) among Persons 35-64 with a 6.1 share. That total line reporting grows to a 6.3 share when the station’s streaming figures are included. Among Persons 25-54, the station was tied for 12th with a 3.4 share. Its stream also featured a 0.3 share in that demographic. WGN, which features Bob Sirott in mornings, registered a 2.5 share in the P35-64 demo. The number was lower (0.7 share) among Persons 25-54.

WLS splits their morning slot between Steve Cochran (5:30a-9a CST) and the first hour of The Chris Plante Show (9a-10a CST). The morning slot was further back with a 0.6 share among Persons 35-64, and a 0.8 with Persons 25-54.

In middays (10a-3p CST), WBBM recorded a 5.1 to rank 5th with Persons 35-64. Among Persons 25-54, the station scored a 3.3 share to finish tied for 11th. WGN splits its midday slot between John Williams (10a-2p), while adding in the Wintrust Business Lunch from Noon-1p, and the first hour of Lisa Dent’s afternoon program. The combined programming turned in a 1.2 share with Persons 25-54, and a 2.1 share among Persons 35-64.

WLS middays features the final hour of Plante’s program, The Dan Bongino Show, and the first hour of The Ben Shapiro Show. The daypart delivered the largest share for the Cumulus-owned station, earning a 2.1 share (tie for 18th) with Persons 25-54 demo, and a 1.8 share (tie for 18th) with Persons 35-64.

Afternoon drive saw similar results. WBBM finished third with a 6.0 share among Persons 35-64. The share dipped to a 3.8 share with Persons 25-54, still good for 8th. WGN airs Lisa Dent’s show plus a series of financial programs in the 6p-7p hour. The station earned a 2.4 share with Persons 35-64, and a 1.3 share with Persons 25-54 during afternoons (3p-7p CST). WLS hosts a one-hour business news program to start the daypart, followed by a one-hour afternoon news block and The Mark Levin Show. The station recorded a 0.2 share in both the Persons 25-54 and 35-64 demographics.

Ratings information for AM 560 The Answer was not available.

Ratings reports and analysis are written by BNM and sponsored by Crowd React Media, a division of Harker Bos Group. Learn more about the different ways media research can benefit your station and cut through the noise by clicking here.

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News Radio

KRLD Adds Weekend Show From Longtime Texas Country Reporter Hosts

On the Road with Kelli & Bob — will begin on the Audacy-owned all-new station on Sunday, June 2nd.

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A photo of Bob and Kelli Phillips and the KRLD logo
(Photo: Bob & Kelli Phillips)

Bob and Kelli Phillips have hosted Texas Country Reporter for decades before hosting their final show Sunday. Now, they’ll take a new show and podcast to KRLD in Dallas.

The new Texas lifestyle and storytelling program — On the Road with Kelli & Bob — will begin on the Audacy-owned all-new station on Sunday, June 2nd, and will be heard from 2-3 PM. The show will also be available throughout the state and a podcast of the program will be available on the Audacy app.

“We’ve been telling stories across Texas for almost 50 years and did not know how other people from other states would embrace us calling in and asking to tell their stories,” Bob Phillips told the Houston Chronicle. “While doing so, we have had a great response and have heard a common thread among everyone we talk to. When we approach them, we say we like to tell positive, uplifting stories about people doing great things — and what we hear the most is ‘Good, we need more of that in the world.’”

The husband and wife duo sold their long-running Texas Country Reporter show in December 2021, and stayed on until a new host was found. J.B. Sauceda will host the newest season of the program, the 53rd in its history, when the program resumes in September.

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Erick Erickson: ‘I’m Okay With Being the Object of Scorn From Morons’

“I have become the object of scorn for some on the right…”

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(Photo: Erick Erickson)

Erick Erickson has never been shy about his original disdain for former President Donald Trump. And while he is often mocked for his views on the cult-like figure, he’s comfortable in his stance.

In a post on social media, Erick Erickson argued that his place in the conservative media landscape isn’t affected by his beliefs or views, despite the pushback from those both in media and in politics.

“I have become the object of scorn for some on the right who think we are in a post-constitutional order in need of a dictatorship to bend the nation in our direction,” Erickson wrote. “I’m okay with being the object of scorn from morons.”

In an era in news/talk radio that has seen many hosts rise in prominence for their support of former President Trump, Erickson has taken the opposite approach and has found as much or more success than others in the genre. His nationally syndicated program, which originates from 95.5 WSB in Atlanta, is now heard on dozens of stations across the nation.

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Sebastian Gorka to Report on Trump Trial During The Mike Gallagher Show

On Tuesday morning, Gorka was joined by Rep. Troy Nehls (R-TX), Rep. Ronny Jackson (R-TX), and Texas Lt. Gov. Dan Patrick in a show of support for the former President.

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(L-R: Rep. Troy Nehls (R-TX), Dr. Sebastian Gorka, Rep. Ronny Jackson (R-TX) Photo: Salem Radio Network)

As the trial against former President Donald Trump (R) continues, Salem Radio Network host Dr. Sebastian Gorka is in New York to report on the happenings during The Mike Gallagher Show.

On Tuesday morning, Gorka was joined by Rep. Troy Nehls (R-TX), Rep. Ronny Jackson (R-TX), and Texas Lt. Gov. Dan Patrick in a show of support for the former President.

Sebastian Gorka served in the Trump White House as Deputy Assistant to the President and Strategist. However, he departed the White House after seven months a week after Steve Bannon exited.

Gorka — who has called the proceedings against the former President a “kangaroo court” — will report on the latest events of the trial during the nationally syndicated Mike Gallagher Show, which like Gorka’s America First program, airs on the Salem Radio Network.

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