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Quu Releases Inaugural 2024 In-Vehicle Visuals Report

“The data tells a story of radio’s ubiquitous presence in the car, but also details the inclusion of other audio sources.”

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Quu has released its 2024 In-Vehicle Visuals Report, the inaugural study offering a snapshot of radio’s visual presence in the top 100 best-selling cars in the United States.

The report was compiled using radio industry experts like McVay Media President Mike McVay, Xperi Senior Vice President of Global Broadcast Radio Joe D’Angelo, Jacobs Media President Fred Jacobs, and Jacobs Media Vice President and General Manager Paul Jacobs.

In total, all top-selling new vehicles featured FM radio, while 98% still included the AM band. Meanwhile, 92% were equipped with SiriusXM, and 70% featured HD radios.

While terrestrial radio reigned supreme in scale on the new automobiles, the accessibility could be called into question. Only 36% of new vehicles featured a dedicated “radio” button on the car’s infotainment system.

Each new automobile had a text display for radio stations, while 60% offered an image display for radio.

Digital options saw strong representation, with 98% of new models featuring both Android Auto and Apple CarPlay. However, only 20% of the fresh-from-the-factory models were equipped with built-in streaming apps.

“The data tells a story of radio’s ubiquitous presence in the car, but also details the inclusion
of other audio sources,” said independent broadcast researcher Doug Hyde. “Each automaker takes a different approach to their entertainment system and radio now has the data to see trends and develop strategies.”

“This report serves as a crucial yardstick for broadcast radio, helping us understand if we’re
making headway in vehicles or not. As radio’s status evolves in future years, we will track it,”
added Quu CEO Steve Newberry. “We are grateful to have well-respected experts like Doug,
Fred, Paul, Joe, and Mike review the data and offer their perspectives on radio’s in-dash
stumbling blocks and areas for growth.”

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Media Business

Podcast Listening Reaches New Heights in Latest Edison Research Report

“Today’s insights, alongside industry metrics, are valuable tools for anyone looking connect with their audiences more effectively.”

Barrett News Media

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A photo of the Edison Research logo

Edison Research has released the findings of a new Podcast Consumer report, and the findings show the medium continues to grow.

According to the findings presented by Edison Research Vice President Megan Lazovick shared that 67% of 12+ respondents had claimed they had ever listened to a podcast, while 47% of the same respondents said they are monthly podcast listeners, and 34% are weekly users.

In 2014, 2% of all time spent listening to audio by respondents 13+ was with podcasts. In 2024, that figure is now up to 11%. Currently, 23% of weekly podcast listeners say they spend 10 hours or more listening to podcasts per week.

59% of respondents in the 12-34 demographic say they are monthly listeners, with 55% in the 35-54 demo and 27% in the 55+ demo claiming to be monthly listeners.

“Every element in this report has been chosen with a single goal in mind: to support and advance the podcast industry. Because great content, and the creators behind it, need to be supported,” said Lazovick. “Today’s insights, alongside industry metrics, are valuable tools for anyone looking connect with their audiences more effectively.”

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Media Business

Fox News Continues to Lead Cable News in Several Digital Metrics

Fox News led news networks in social media interactions with 24.8 million. That, according to Emplifi, marks the 116th consecutive month the network has been on top.

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For the 38th consecutive month, Fox News Digital finished April as the leader in multiplatform minutes.

During the month, the network saw 3 billion multiplatform minutes, 1.5 billion multiplatform views, and 105 million unique visitors, according to Comscore. The 105 million unique visitors figure is a growth of 2% compared to the same month last year.

An additional 5.6 million users utilized the Fox News app during the month.

The New York Times eclipsed the cable news giant in total multi-platform views with 1.55 billion, which represented a 28% jump in year-over-year results.

Fox News led news networks in social media interactions with 24.8 million. That, according to Emplifi, marks the 116th consecutive month the network has been on top. Its Facebook interactions were up 37% month-over-month, which also garnering more than 161 million view views on YouTube.

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Media Business

Podcast Radio Expands to Alpha Media in Missouri

“While we are launching on one station in two Missouri markets, our goal is to expand the format to our other two Missouri markets.”

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A photo of the Podcast Radio logo

The Podcast Radio brand is expanding to a pair of Alpha Media stations in Missouri.

On Monday, May 27th, KREI-AM in Farmington will debut the format. KWIX AM/FM in Moberly will launch the format on June 17th.

The format uses podcast clips and interviews with podcasters from across the globe with localized imaging and branding to create a unique format.

“We are thrilled to be partnering with Alpha,” said Podcast Radio CEO Gerry Edwards. “The team has been great to work with in the build-up to launch. We cannot wait to hear more Missouri-based podcasters on these stations.”

“We are excited to expand Podcast Radio’s presence into Missouri with Alpha Media,” added Gary Krantz, CEO of Krantz Media Group — who oversees the syndication of the brand. “Together, we’re creating a new gateway for listeners to discover and enjoy the best in podcast content through the familiar and trusted medium of radio.”

The Podcast Radio format will be featured across dayparts on the two stations. It will primarily be the morning shows in both markets.

“We’re excited to partner with Podcast Radio to bring this innovative format to our listeners in Missouri. This partnership underscores our commitment to delivering fresh, engaging content that resonates with our communities,” said Alpha Media Executive Vice President of Content Phil Becker. “While we are launching on one station in two Missouri markets, our goal is to expand the format to our other two Missouri markets.”

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