Kevin Robinson

104 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

Radio Air Talent Workload: Are Jobs Getting Easier?

Columns Kevin Robinson Kevin Robinson -
"Let's take a fresh perspective of what we're blessed to do."

How Local Radio Expands Audience Through Partnerships

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"Tear down the traditional thought of competitive ownership groups and start thinking about how you can build shared audiences."

A.I. in Radio: Where Is the Uncrossable Line?

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"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."

Costco Already Selling Halloween Decorations — Is Radio Ready?

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On July 6th, reports stormed the internet that Costco was the first "big box" operation to set out Halloween decorations for sale. Smart move....

What iHeartMedia’s Cuts Teach Radio About Surviving Change

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"No industry is immune to change — just ask newspaper owners."
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Breaking

Strong Digital Performance Helps Townsquare Media Finish Q2 Nearly Flat

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"Our Digital businesses represented 57% of Townsquare’s net revenue and 59% of Segment Profit in the first six months of the year."

Cumulus, Audacy, iHeartMedia Share A Common Investment Problem for Radio’s Future

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"Every layoff may improve the balance sheet for a quarter, but it also chips away at the product listeners fell in love with. You want to make a guaranteed human campaign count? Invest in more humans than cut costs for new technology or another podcast to purchase for your platform."

Why Adam Schein Keeps Sports Radio as the Centerpiece of an Expanding Career Beyond SiriusXM

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"Everything always revolves around the radio show. That’s the only way it works for me. I’ve always been loyal to SiriusXM, and they’ve been incredible to me."

Kidd Kraddick’s Morning Show Legacy Inspires Industry Today

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"Yes, Kidd was talented. However, he was also one of the hardest working, most obsessed with relevance and caring people I have ever met. "