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95.5 WSB Strong Across The Board in Atlanta Winter Ratings Book

In the weekday prime ratings (M-F, 6a-7p), the station finished as the top station in the Persons 35-64 category, garnering a 8.5 share.

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95.5 WSB has long been the dominant talk radio brand in Atlanta. In the winter ratings book, the Cox Media Group-owned station remained firmly entrenched in that position.

In weekday prime (M-F, 6a-7p), the station finished as the top station in the Persons 35-64 category, garnering a 8.5 share. For the full week (M-Su, 6a-12a), WSB popped a 7.0 share with Persons 35-64 to finish third.

Additionally, the station’s morning drive show — Atlanta’s Morning News — also finished atop the rankings in the Persons 35-64 rankings with an impressive 10.6 share. The first place finish marks the first time morning drive finished first in the Atlanta ratings since the COVID-19 pandemic. The show also underwent several changes in recent months after the retirement of longtime host Scott Slade and longtime morning anchor Marcy Williams.

The Mark Arum Show, which airs from 9a-12p, earned a 7.7 share with Persons 35-64, good for a second place finish. The nationally syndicated Erick Erickson Show, which 95.5 WSB serves as the home station of, took home the top spot in the market with an 11.5 share in the Persons 35-64 category. That was the highest rated weekday program on the station in the 35-64 demo. Erickson has finished first every month since September 2023 with Persons 35-64.

Similarly, Eric Von Haessler, host of The Von Haessler Doctrine in afternoon drive, finished second with Persons 35-64 with a 7.0 share.

95.5 WSB also produced a number of additional highlights in other demos during the quarter. Among Men 25-54, the station ranked third in weekday prime for the book. Mark Arum’s midday show was tied for second with Persons 18-34 and snagged third with Men 25-54. And Erick Erickson’s show ranked second with Men 25-54, and fifth with Persons 25-54.

Not to be forgotten, Atlanta’s Morning News has now finished first for two quarters in a row with Persons 25-54, occupying the top spot five of the past seven months. The show has also been ranked first with Persons 18-34 for all of 2024, and #1 with Persons 35-64 since June 2023.

Ratings information from XTRA 106.3 FM and WAOK was not available this quarter.

Ratings reports and analysis are written by BNM and sponsored by Crowd React Media, a division of Harker Bos Group. Learn more about the different ways media research can benefit your station and cut through the noise by clicking here.

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News Radio

KRLD Adds Weekend Show From Longtime Texas Country Reporter Hosts

On the Road with Kelli & Bob — will begin on the Audacy-owned all-new station on Sunday, June 2nd.

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A photo of Bob and Kelli Phillips and the KRLD logo
(Photo: Bob & Kelli Phillips)

Bob and Kelli Phillips have hosted Texas Country Reporter for decades before hosting their final show Sunday. Now, they’ll take a new show and podcast to KRLD in Dallas.

The new Texas lifestyle and storytelling program — On the Road with Kelli & Bob — will begin on the Audacy-owned all-new station on Sunday, June 2nd, and will be heard from 2-3 PM. The show will also be available throughout the state and a podcast of the program will be available on the Audacy app.

“We’ve been telling stories across Texas for almost 50 years and did not know how other people from other states would embrace us calling in and asking to tell their stories,” Bob Phillips told the Houston Chronicle. “While doing so, we have had a great response and have heard a common thread among everyone we talk to. When we approach them, we say we like to tell positive, uplifting stories about people doing great things — and what we hear the most is ‘Good, we need more of that in the world.’”

The husband and wife duo sold their long-running Texas Country Reporter show in December 2021, and stayed on until a new host was found. J.B. Sauceda will host the newest season of the program, the 53rd in its history, when the program resumes in September.

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Erick Erickson: ‘I’m Okay With Being the Object of Scorn From Morons’

“I have become the object of scorn for some on the right…”

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A photo of Erick Erickson
(Photo: Erick Erickson)

Erick Erickson has never been shy about his original disdain for former President Donald Trump. And while he is often mocked for his views on the cult-like figure, he’s comfortable in his stance.

In a post on social media, Erick Erickson argued that his place in the conservative media landscape isn’t affected by his beliefs or views, despite the pushback from those both in media and in politics.

“I have become the object of scorn for some on the right who think we are in a post-constitutional order in need of a dictatorship to bend the nation in our direction,” Erickson wrote. “I’m okay with being the object of scorn from morons.”

In an era in news/talk radio that has seen many hosts rise in prominence for their support of former President Trump, Erickson has taken the opposite approach and has found as much or more success than others in the genre. His nationally syndicated program, which originates from 95.5 WSB in Atlanta, is now heard on dozens of stations across the nation.

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Sebastian Gorka to Report on Trump Trial During The Mike Gallagher Show

On Tuesday morning, Gorka was joined by Rep. Troy Nehls (R-TX), Rep. Ronny Jackson (R-TX), and Texas Lt. Gov. Dan Patrick in a show of support for the former President.

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A photo of Sebastian Gorka
(L-R: Rep. Troy Nehls (R-TX), Dr. Sebastian Gorka, Rep. Ronny Jackson (R-TX) Photo: Salem Radio Network)

As the trial against former President Donald Trump (R) continues, Salem Radio Network host Dr. Sebastian Gorka is in New York to report on the happenings during The Mike Gallagher Show.

On Tuesday morning, Gorka was joined by Rep. Troy Nehls (R-TX), Rep. Ronny Jackson (R-TX), and Texas Lt. Gov. Dan Patrick in a show of support for the former President.

Sebastian Gorka served in the Trump White House as Deputy Assistant to the President and Strategist. However, he departed the White House after seven months a week after Steve Bannon exited.

Gorka — who has called the proceedings against the former President a “kangaroo court” — will report on the latest events of the trial during the nationally syndicated Mike Gallagher Show, which like Gorka’s America First program, airs on the Salem Radio Network.

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