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95.5 WSB Strong Across The Board in Atlanta Winter Ratings Book

In the weekday prime ratings (M-F, 6a-7p), the station finished as the top station in the Persons 35-64 category, garnering a 8.5 share.

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95.5 WSB has long been the dominant talk radio brand in Atlanta. In the winter ratings book, the Cox Media Group-owned station remained firmly entrenched in that position.

In weekday prime (M-F, 6a-7p), the station finished as the top station in the Persons 35-64 category, garnering a 8.5 share. For the full week (M-Su, 6a-12a), WSB popped a 7.0 share with Persons 35-64 to finish third.

Additionally, the station’s morning drive show — Atlanta’s Morning News — also finished atop the rankings in the Persons 35-64 rankings with an impressive 10.6 share. The first place finish marks the first time morning drive finished first in the Atlanta ratings since the COVID-19 pandemic. The show also underwent several changes in recent months after the retirement of longtime host Scott Slade and longtime morning anchor Marcy Williams.

The Mark Arum Show, which airs from 9a-12p, earned a 7.7 share with Persons 35-64, good for a second place finish. The nationally syndicated Erick Erickson Show, which 95.5 WSB serves as the home station of, took home the top spot in the market with an 11.5 share in the Persons 35-64 category. That was the highest rated weekday program on the station in the 35-64 demo. Erickson has finished first every month since September 2023 with Persons 35-64.

Similarly, Eric Von Haessler, host of The Von Haessler Doctrine in afternoon drive, finished second with Persons 35-64 with a 7.0 share.

95.5 WSB also produced a number of additional highlights in other demos during the quarter. Among Men 25-54, the station ranked third in weekday prime for the book. Mark Arum’s midday show was tied for second with Persons 18-34 and snagged third with Men 25-54. And Erick Erickson’s show ranked second with Men 25-54, and fifth with Persons 25-54.

Not to be forgotten, Atlanta’s Morning News has now finished first for two quarters in a row with Persons 25-54, occupying the top spot five of the past seven months. The show has also been ranked first with Persons 18-34 for all of 2024, and #1 with Persons 35-64 since June 2023.

Ratings information from XTRA 106.3 FM and WAOK was not available this quarter.

Ratings reports and analysis are written by BNM and sponsored by Crowd React Media, a division of Harker Bos Group. Learn more about the different ways media research can benefit your station and cut through the noise by clicking here.

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News Radio

77 WABC Cancels The Rudy Giuliani Show After Continued Discussion of 2020 Election Results

“We’re not going to talk about fallacies of the November 2020 election. We warned him once. We warned him twice.”

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A photo of Rudy Giuliani
(Photo: BRENDAN MCDERMID | REUTERS)

According to a report from The New York Times, 77 WABC has ended the afternoon show hosted by former New York Mayor and Donald Trump attorney Rudy Giuliani.

The program — heard from 3-4 PM ET — was hosted by Curtis Sliwa Friday, but still used The Rudy Giuliani Show branding.

According to the Times report, station owner John Catsimatidis had continually told the former New York mayor not to air discussions about the 2020 presidential election, which Rudy Giuliani has continually shared he did not believe the results were valid. He has been criminally charged in both Georgia and Arizona for his role in attempting to overturn the results that went against the former President.

“We’re not going to talk about fallacies of the November 2020 election. We warned him once. We warned him twice,” Catsimatidis told the newspaper. “And I get a text from him last night, and I get a text from him this morning that he refuses not to talk about it. So, he left me no option. I suspended him.”

While he noted he “liked the guy as a person,” Catsimatidis said he couldn’t allow the former New York mayor “to cross that line.”

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KNX News Morning Co-Host Jennifer York Departs

Brand Manager Alex Silverman shared that York was exiting the station to follow “her calling to become a full-time therapist.”

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A photo of Jennifer York
(Photo: Jennifer York)

After more than a decade with the station, Jennifer York is departing her morning show co-host role on KNX News.

York began her media career at Good Morning America as a producer, before departing the field to work as a musician at Disneyland. She later began her traffic report career at KFWB and KTLA before joining KFSH. She ultimately landed at KNX News in 2012 and worked alongside Dick Helton until his 2022 retirement. She was then paired with Vicky Moore and Mike Simpson for a revamped LA’s Morning News.

Brand Manager Alex Silverman shared that York was exiting the station to follow “her calling to become a full-time therapist.”

“GOOD LUCK to an amazing colleague and better human!,” he wrote in a social media post.

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News Radio

Mark Arum: I’d Love to Be a College Commencement Speaker

“You don’t have to pay for lodging, food, nothing. I just want an honorary doctorate degree.”

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A photo of Mark Arum
(Photo: WSB Radio)

Late last week, SiriusXM and CNN host Michael Smerconish revealed he had been uninvited to give a commencement address at a small Pennsylvania college. 95.5 WSB host Mark Arum just wants to be invited to give a speech.

While discussing pushback that President Joe Biden is receiving from Morehouse College students that he was selected as the college’s commencement speaker, The Mark Arum Show host said it is something he has always wanted to do.

“I will do it free,” Arum said. “You don’t have to pay me for travel. You don’t have to pay for lodging, food, nothing. I just want an honorary doctorate degree. And I’d be very happy to give a commencement speech somewhere. That’s an open offer to anyone out there.”

Radio hosts aren’t an uncommon commencement speaker as one might think.

Longtime Philadelphia sports radio host Howard Eskin spoke at the graduation at Goldey-Beacom College last week and was awarded the honorary doctorate degree that Arum is chasing.

Meanwhile, in Smerconish’s case, he said a passage from his 2004 book about travel safety procedures after 9/11 was the reason he was viewed as too controversial of a candidate for Dickinson College to host as its commencement speaker.

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